Restaurant
A vibrant hub of Asian cuisine where culinary traditions and modern flavours converge. Here, you’ll find a diverse menu that celebrates the rich heritage of Vietnamese cooking, barbecue, cocktails and bubble tea.
Role: Social Media Content Creation, Photography, Videography & Video Editing
Tools: Premiere Pro, CapCut, Lightroom, Photoshop, Nikon Z30, Ronin DJi Ronin RC2 Gimbal
Year: 2023 – Ongoing
My role is pivotal in elevating the brand’s online presence through captivating content creation, which not only showcases mouthwatering dishes but also encapsulates the unique ambiance of the restaurant. I am actively engaged in curating and posting content across various social media platforms such as Facebook, Instagram, YouTube, and TikTok. By employing visual storytelling techniques that highlight the restaurant’s culinary creativity, my overarching goal is ultimately leaving the viewer wanting to eat our food.
Social Media Strategy
Our social media strategy is centered on achieving brand awareness by fostering a connection with our existing audience encouraging their continued loyalty, while also attracting new customers in the Calgary area. By regularly engaging with our audience and posting high-quality video content, I showcase what the restaurant has to offer including behind-the-scenes action of the kitchen, illustrating the unique appeal of the restaurant. This approach resonates with our loyal patrons while expanding our reach within the community.
Video Content
I embrace the unique challenge of capturing stunning visuals during peak hours at the restaurant, seamlessly integrating my work into the flow of real-time operations. Without the luxury of a dedicated studio setup, I thrive in the fast-paced environment, quickly and efficiently photographing and filming dishes moments before they are served to customers.
This requires a keen eye for detail, impeccable timing, and the ability to adapt on the fly. I work closely with the kitchen staff to ensure that every shot highlights the culinary artistry of each dish, showcasing its vibrant colors, textures, and presentation.
Success
Through my social media strategy I have strengthened the brand’s online presence with some video content going viral on Instagram and Tik Tok, helping the restaurant become one of Calgary’s go-to spots for Vietnamese cuisine and boosting its overall popularity.
@phomrq ✅ Add these fan favourites to your to do list this long weekend! 🍜 Dishes in video: 1B Beef Back Rib Saté Pho A19 Dinosaur Bones BBQ 1 Marinated Beef Rib 15 Bun Bo Hue Noodle Soup 1 Pho Mr. Q Special Saté Noodle Soup 📍20 Crowfoot Crescent NW Unit 730, Calgary, AB T3G 3T2 www.phomrq.com #yycpho #pholife #vietnamesefood #pho #yyceats ♬ original sound – Pho Mr.Q Vietnamese Restaurant
@phomrq Take a break this summer and enjoy your meal (alcohol included) at a great discount during Happy Hour 🥂 ✨ Happy Hour ✨ Monday to Thursday 2pm – 5pm Friday & Saturday 9pm – 11pm 📍20 Crowfoot Crescent NW Unit 730, Calgary, AB T3G 3T2 www.phomrq.com #yycpho #vietnamesefood #pho #yyceats #pholife ♬ original sound – Pho Mr.Q Vietnamese Restaurant
Account Statistics
- 24.7% Increase in Followers from June 15 – Sept 12, 2024 compared to the previous 90 days
- 49.9% are Women
- 5.1% are ages 18-24
- 26.5% are ages 25-34
- 41.14% are ages 35-44
- 19% are ages 45-54
- 5.4% are ages 55-64
- 2.4% are ages 65+
Photography
See all content on Pho Mr. Q’s profiles:
Facebook | Instagram | YouTube | Tik Tok
Renee Wong Designs
